The 28th CeramBath wrapped up on Oct. 21st. Affected by typhoon and heavy rains, the 28th CeramBath, which opened from Oct. 18th, closed doors ahead of schedule at noon of Oct. 21st. According to official statistics, the four-day event attracted a total passenger flow of 48526 from home and abroad, decreasing 2.3% compared with the 27th CeramBath in April, while up 4.1% compared with the same time last year. Among all, international visitors accounted for a steady 10.6% of the total, almost same with the last session.

 

 

CeramBath’s influence on the industry and brands, however, beat the bad weather and continued to?extend its scope. In particular, with a large scale of Chinese enterprises entering the Belt and Road market, CeramBath has been playing an important role to guide Chinese ceramics enterprises to go global efficiently. In four days, CeramBath presented the spectacular development trend of Chinese ceramics industry with a series of events, including the Belt and Road Forum, Product Releases, Global Sourcing Festival, Export Overall Solution, Design Salon, etc.

 

It has been 15 years since CeramBath was founded in 2002. At the first beginning, CeramBath helped Chinese enterprises construct the stage to go global with the help of Canton Fair. Today it has become the world’s 4th and China’s most influential ceramic fair. Attracting around 100 international brands from abroad, CeramBath has built a globalized platform in the true sense.

 

Exhibits Analysis:

 

Cement color begins to emerge as a significant trend. Rustic tile, marble tile and wood tile remain the mainstream. Focusing on the products of the 28th CeramBath, all kinds of products bloom together. What will be the favorite in the second half of the year? What are the new trends during this fair? Are there new concepts or new technologies? Now let’s take a look at the products in the show.

 

Cement Tile - the Superstar in this Session

 

 

Cement tile is no doubt the favorite during this session. According to incomplete figures, more than 30 brands launched cement tile during this fair. Through secondary processing, color & pattern innovation and mixture of different elements, such as stones, metal and wood element, these companies stand out among all the others.

 

Wood Tile - New Trend in the Future

 

 

Wood tile stays at wood imitation; however, the designers pay more attention to the pattern, color and technology. The more natural and colorful pattern offer the wood tile more possibilities of matching and space usage.

 

Hexagon Tile - A Maverick beyond Ordinary

 

 

The hexagon tile attracts the new generation consumers with its differentiated design and various space combinations. This time, the designers improved effectively the color and pattern through the pursuit of further perfection and processing.

 

Multi-color Tile: Overall Integral Match Springs up

 

 

The highlight of the multi-color tile in this session is that it begins to integrate into the overall design matching. It becomes the additional sale point of the whole home-decoration design, which is the new growth point in the future. And this trend is just starting to make waves in the industry.

 

Mosaic - Moving towards the Public with Individuality

 

 

With the further growth of mechanized production technology and inkjet technology, mosaic is gradually entering public view; its outstanding custom design is definitely the most special one in this market overflowed by large size tiles.

 

Marble Tile - Hot Spot with Growing Trend towards Big Sizes

 

 

Big size remains a growing trend. Many companies launched big size marble tiles in this fair.

 

Toilet - Always Smart, Expectation for New Flash Point

 

 

Smart toilet remains the buzzword this year. The toilet continues its smart journey, while the market is expecting new flash point.

 

Bathroom Cabinet - Catering to the Young Generation with its Younger Design

 

 

Catering to the young generation, the design becomes younger, simpler and more fashionable. The appearance of New Chinese style shows the attention of the companies towards the new generation consumers.

 

Summary: No doubt that the cement color and the cement tile draw much attention in this fair; at the meanwhile, through the big size trend and the high technology demand, we can see that the product segmentation is more elaborate and the pursuit of the perfection for the unique product becomes a market normality to gain the competitive advantage.

 

Exhibitor Analysis

 

In this session, CeramBath gathered 754 exhibitors, including renowned brands like Dongpeng, Marco Polo, Nabel, Arrow, SSWW, Sanfi, Bode, and QD from domestic production areas; and international exhibitors from Spain, Italy, Malaysia, Mexico, United States, Germany and Japan, etc, with world famous brands like PORCELANOSA, Marazzi, White Horse, Niro Granite, ICC, Grohe, etc.

 

 

Buyer Analysis

 

The four-day event attracted a total passenger flow of 48526 from home and abroad, decreasing 2.3% compared with the 27th CeramBath in April, while up 4.1% compared with the same time last year. Among all, international visitors accounted for a steady 10.6% of the total, almost same with the last session.

 

David

 

Director / Malaysia:

 

This is the first time I participated CreamBath. I am satisfied with the fair. I like the free shuttle bus and the Buyer Lounge here. Actually, we are a trading company in Mauritius and mainly sell sanitary ware and many kinds of tiles. I find the new supplier this time. I think I will participate the next session of CeramBath. What’s more, the kind staffs here really left a deep impression on me.

 

Cristofolini

 

Director / Brazil

 

I have been to China for eight times. China left a deep impression on me. I choose inexpensive and high quality products in CeramBath. What’s more, I learnt many new designs in this fair. And I will bring new design back to my company. I am satisfied with the service in Buyer Lounge, where I can have a rest and enjoy the food. It was my pleasure to get the lucky draw. Luckily, I got a Bluetooth earphone as a prize. I like this prize very much. If I have time, I will come to CeramBath next time.

 

Botir

 

Procurer/ Uzbekistan

 

It’s the third time for me to come to CeramBath. I am very satisfied with the products. I love ceramic culture, so I think coming to CeramBath is a wonderful experience. I discover that the product category is clear, staffs’ service attitudes are good and visiting by free shuttle bus is convenient. I will buy product that I need in CreamBath. And I will share the experience with my partners and friends. I hope CeramBath can keep the advantages and become better. I am looking forward to the next CeramBath.

 

Mario Martins

 

Distributor / India

 

This is not the first time we take part in CeramBath. Because last time we had a nice purchase here, we decide to come here to find more products. Our main product is mosaic. This time we come for a new stable supplier. I come here with my boss and my colleagues; hopefully we can find the good one. We hope that CeramBath can provide more qualified products with cheaper prices.

 

Theme Events

 

It is the 15th anniversary of CeramBath, Foshan. With the new theme – World Brand, China Stage, the 28th CeramBath held a series of theme events.

 

 

The First Pan Home Furnishing Industry Development & Cooperation on the Belt and Road Forum

 

 

The Sixth International Networking Night

 

 

Global Sourcing Festival at China Ceramics City

 

 

Sharing of CERSAIE Trend 2016

 

The Close of the 28th CeramBath did not mean an end, but a new start instead. See you in the 29th CeramBath in April, 2017!